The Strategy Files

The Strategy Files

A newsletter about history's most ambitious people in fashion, beauty, and culture. Let's build that empire.

Latest Posts

Help Me Pick The Next Title

Help Me Pick The Next Title

Theme: Champagne Empire

LaToya Allen
LaToya Allen
AmbitionAmbition
+1+1
The Ambition of Beauty Founder Helena Rubinstein (part two)

The Ambition of Beauty Founder Helena Rubinstein (part two)

Deep Dive N°3, Part 2

LaToya Allen
LaToya Allen
AmbitionAmbition
+1+1
The Ambition of Beauty Founder Helena Rubinstein (part one)

The Ambition of Beauty Founder Helena Rubinstein (part one)

Deep Dive N°3, Part 1

LaToya Allen
LaToya Allen

Archive

Help Me Pick The Next Title

Help Me Pick The Next Title

Theme: Champagne Empire

LaToya Allen
LaToya Allen
AmbitionAmbition
+1+1
The Ambition of Beauty Founder Helena Rubinstein (part two)

The Ambition of Beauty Founder Helena Rubinstein (part two)

Deep Dive N°3, Part 2

LaToya Allen
LaToya Allen
AmbitionAmbition
+1+1
The Ambition of Beauty Founder Helena Rubinstein (part one)

The Ambition of Beauty Founder Helena Rubinstein (part one)

Deep Dive N°3, Part 1

LaToya Allen
LaToya Allen
Help Me Pick August's Deep Dive

Help Me Pick August's Deep Dive

Theme: Fashion

LaToya Allen
LaToya Allen
MindsetMindset
+1+1
The Mindset of Dapper Dan (part two)

The Mindset of Dapper Dan (part two)

Deep Dive N°2, Part 2

LaToya Allen
LaToya Allen
No New Post This Week!

No New Post This Week!

Theme: Unexpected life changes

LaToya Allen
LaToya Allen
MindsetMindset
+1+1
The Mindset of Dapper Dan (part one)

The Mindset of Dapper Dan (part one)

Deep Dive N°2, Part 1

LaToya Allen
LaToya Allen
AmbitionAmbition
+1+1
The Ambition of Diana Ross (part two)

The Ambition of Diana Ross (part two)

Deep Dive N°1, Part 2

LaToya Allen
LaToya Allen
AmbitionAmbition
+1+1
The Ambition of Diana Ross (part one)

The Ambition of Diana Ross (part one)

Deep Dive N°1, Part 1

LaToya Allen
LaToya Allen
CultureCulture
Blockbuster Did These Three Things Right In The Beginning. Soon After, They Became a Household Name.

Blockbuster Did These Three Things Right In The Beginning. Soon After, They Became a Household Name.

Be kind, please rewind. File N°33.

LaToya Allen
LaToya Allen
MindsetMindset
+1+1
Let’s Discuss Martha Stewart's Ability To Make Literally Anything Profitable for Decades

Let’s Discuss Martha Stewart's Ability To Make Literally Anything Profitable for Decades

Martha is the blueprint for longevity. File N°32.

LaToya Allen
LaToya Allen
FailureFailure
+1+1
Let's Learn from Berry Gordy's Early Failures

Let's Learn from Berry Gordy's Early Failures

In his autobiography, Motown Records founder Berry Gordy guides us through failures that led to his success. File N°31.

LaToya Allen
LaToya Allen
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